The benefits that companies provide must be carefully considered from a holistic viewpoint.
Well-being can be addressed more holistically by employers, moving from reactively offering mental health benefits to a proactive, more holistic perspective.
It is no secret that the United States’ employer benefit system has a long and evolving history, as societal changes continually alter how employers provide benefits to their employees.
In the 1920s, employers’ contributions to corporate retirement plans became tax-deductible, and during the following decades, this benefit became a powerful bargaining chip for unions.
The fact that companies offered employee benefits to compete for workers during World War II was due to both a labor shortage and a wage freeze ordered by President Franklin Roosevelt.
In addition to paid time off, educational assistance, and life insurance, employees have also received other benefits over the years. Tech companies, which are labor-strapped (and image-conscious), began providing perks like chef-prepared lunches, chair massages, dry cleaning, and well-stocked break rooms.
Companies are forced to reevaluate their employee care practices during this time of change. In terms of society, our professions, and our families, the pandemic has radically changed how we live. Taking care of ourselves is now our top priority. Even our professional careers have changed.
This has led companies to take a fresh, holistic look at what they offer. Are we helping our employees manage stress, prevent burnout, and build emotional resilience in all aspects of their lives, both professionally and personally? Is every employee in our organization maximizing their potential and productivity?
This is a significant development. Employers are shifting from reacting to the well-being of workers reactively by providing mental health benefits and employee assistance programs (EAPs) to becoming proactive and preventative.
This new direction has been embraced by an increasing number of companies. As a result of the pandemic, nearly two-thirds of companies surveyed by Willis Towers Watson in October include well-being as an essential part of their benefits packages.
In the next two years, most employers plan to differentiate their benefit offerings in order to personalize the employee experience. However, only 23 percent of respondents said that such a plan already existed.
The need for well-being to be a priority in employee benefits has become a critical issue, so let’s dig deeper. Essentially, these four factors account for the urgency.
1. Work in the flexible world of work requires a new paradigm of care.
Stress management, improving sleep hygiene, or providing support for parents or elderly parents is part of self-care due to the recent pandemic. A host of other anxiety sources have been magnified by COVID-19 stress, making dealing with them even more crucial.
Stephanie Franklin, the chief human resources officer for Vertex Pharmaceuticals, explained that employers must meet employees where they are: “The organizations that are going to get this right are the ones who listen, who really seek to understand, who experiment and see what’s going to work best for their workforce, and then who really adapt.”
There’s no doubt about it. Moreover, companies must recognize that some traditional office-centric methods – like providing free snacks and organizing team-bonding events – might no longer be relevant in an era when so many employees are no longer in the office.
2. Work-life integration is the new concept of work-life balance.
We need to retire the concept of work-life balance. Working all the time and never having fun is not a good way to live. Because of church and state’s competing interests, work-life balance suggests keeping personal and professional obligations separate. We are living in a more flexible world thanks to technology, so that isn’t possible.
Integrating work and life has become one of the most popular concepts to describe a more harmonious relationship between all the facets of one’s life – work, family, community involvement, and personal wellness. Instead of unrealistically dividing work and personal time, professionals can handle work tasks when it is convenient for them. The key is to strike a balance rather than harmony.
If businesses want to succeed, they must follow suit if more professionals view their lives in this way. Businesses must adapt their support of the whole person, in all aspects of well-being, as the work-life integration landscape changes.
3. With the Great Resignation, the stakes are raised.
In a Catalyst-CNBC survey, over half of the employed parents with kids between 3 and 17 in the United States say their concerns have not been heard because they don’t feel their concerns have been addressed. For example, 61 percent of parents report feeling burnt out while working to meet the educational needs of their children in COVID-19.
Such anxiety certainly contributed to the Great Resignation, in which nearly 3 percent of the U.S. workforce quit in October after setting a record in September, according to the Bureau of Labor Statistics.
Employers who want to retain talent must consider employee care comprehensively as life and work are increasingly intertwined.
4. Even without a pandemic, change was needed.
There has been far too long since corporations provided employees with limited access to mental health services in times of distress or crisis, such as health plans or employee assistance programs.
Reactive mental health approaches that only intervened when employees were in crisis seemed adequate in the past, but it was not. Despite being valuable, these mechanisms missed an opportunity to provide resources to meet a wider range of employee needs.
Increasingly, employees expect different kinds of support – more tailored, broader, more proactive, more preventative – that takes into account the bigger picture of their overall well-being, regardless of where they feel challenged.
These four points indicate that organizations have to value, foster, and enable employees’ well-being from every angle and empower them to better themselves. Employers would do well to adopt holistic benefits, the newest evolution in benefits.